Dec 11 - Dec 13, 2019
Partner Event: Annual Conference for Publications Professionals
Grand Hyatt Atlanta
3300 Peachtree Rd NE
Atlanta, GA 30305
Join CASE to unlock your creativity by drawing inspiration and best practice insights from your peers. You’ll leave supercharged with a fresh spark to pursue excellence in your craft, challenge the status quo, and shake things up. Come sharpen your skills, dive into new trends, and explore new ideas. We’ll pull back the curtain on our creative processes and share how-to tips, lessons learned, and pitfalls to avoid.
The speakers are a talented mix of colleagues from institutions of all shapes and sizes as well as top-notch industry professionals. And these smart and fun people all have one thing in common: they make cool, fun things—things you need to learn about. They will challenge and inspire you to explore new ways of seeing and doing. You’ll return to work amped up with renewed energy to experiment, create, develop, and make better work.
BENEFITS OF ATTENDING
Learn to:
- Design and write engaging materials that connect with your audience.
- Expand touchpoints that resonate with your stakeholders.
- Build and support an authentic brand story.
- Showcase and leverage your institution's strengths.
- Craft impactful visuals and copy to tell compelling stories.
- Develop a consistent voice and visual style that resonates with audiences.
- Find great inspiration from unexpected sources.
- Explore new synergies between print and multimedia.
- Incorporate proven and emerging practice in communications.
WHO SHOULD ATTEND
- Publications managers
- Communications directors
- Graphic designers
- Art directors
- Writers
- Editors
- Content producers
UCDA members receive a $200 discount. Use code UCDAdiscount when registering at: www.case.org/pp
Organizer
CASE
The Council for Advancement and Support of Education (CASE) is the global association for professionals in advancement—alumni relations, communications, development, marketing, and advancement services—who share the goal of championing education to transform lives and society.
To fulfill their missions and to meet both individual and societal needs, …
The Council for Advancement and Support of Education (CASE) is the global association for professionals in advancement—alumni relations, communications, development, marketing, and advancement services—who share the goal of championing education to transform lives and society.
To fulfill their missions and to meet both individual and societal needs, colleges, universities and independent schools rely on-and therefore must foster the good will, active involvement, informed advocacy and enduring support of alumni, donors, prospective students, parents, government officials, community leaders, corporate executives, foundation officers and other external constituencies.
CASE helps its members build stronger relationships with all of these constituencies in a number ways.
Date and Time
Wed, Dec 11 - Fri, Dec 13, 2019
noon - noon
(GMT-0500) US/Eastern