In this digital media 101 discussion, we will distill all online media options to help identify where you need to be speaking to potential students. At the end of the discussion, you will have a practical understanding of which paid digital tactics will help achieve your goals, how those tactics can be measured, and how to best approach messaging within each medium.

Creative Conversations is a UCDA initiative set to provide members with opportunities to casually discuss relevant topics that impact higher education designers. Moving forward, we’ll occasionally be adding Ask Me Anything (AMA) to the lineup. These are intended to allow attendees to ask questions to fellow UCDA members with specialized knowledge on the session topic. Creative Conversations happen monthly via Zoom and the topics are chosen by members for members. If you have any ideas for a session, please reach out and let us know.